Digital Marketing Tips And Updates For Startups

There's a lot involved with optimizing any business website. This is because there are different strategies that only work for specific business models. One example is that there's a huge difference between a business operating solely online, and one that uses its website mainly for providing good basic information and directing customers to their real world location. Luckily, when you're dealing with a good SEO company, they can offer ways of creating customized content suitable for your website and your target audience. There are other distinct advantages as well. We'll have a look at some of the various aspects of SEO and how it may benefit your business. Ethical SEO practices are known as 'white hat' practices. They are used by those who choose to do things the right way and not by any shady means. It can provide your users with good informative content that will help them understand your products/services better, and also show that you've made an in...

Linking app for download from text ad is nothing but app extensions. Adwords App extensions from text ads are linked to mobile and tablet apps which are in IOS and Google Play Store. Text ad viewers will click either text ad headline or app extensions. This type of app extensions feature is a great way for accessing your website as well as your app. App extensions link leads to app store i.e. Google play store or Apple store. Do App Extensions Costs? Yes, applying app extensions to your account text ads is free but the cost per click of app extensions is same as cost per click of the text ad. Main Key Benefits of App Extensions:  1.   We can add app extensions at an account level, campaign level, and ad group level. 2.    We can differentiate the clicks we get between text ad headline and app extension. 3.  We can choose devices where our text ad app extensions can appear like mobile, tablet or PC. 4.   Based on customer’s device type the...